Green is Sexy website

There's a straightforwardness and personability that comes with this site that I need to learn from as I think about redesigning my own (which is way too wordy at a time when I'm becoming less so). Fun, friendly, and smart environmental awareness is hard enough to achieve but they manage it effortlessly :)

http://www.greenissexy.org/

"green is sexy came about when three friends realized that exchanging quips & tips on ways to make an impact on the environment was becoming daily conversation. They decided that, with a bit of research and some help from their friends, they could spread the word to all sorts of people and really make a difference. green is sexy is about tiny changes, big impact.

Why sexy? Because being informed is sexy. Being responsible is sexy. Being eco-friendly is sexy. Making a difference is sexy. Green is sexy.

We invite you to become part of the green is sexy community by helping us change the world one day at a time."